基于SEM 的城市公交方式选择行为模型

交通运输系统工程与信息 ›› 2014, Vol. 14 ›› Issue (5): 202-208.

基于SEM 的城市公交方式选择行为模型

陈坚^{*1a, 1b}，杨亚璪^{1a, 1b}，李小兵^1c，穆礼彬²

1. 重庆交通大学a.山地城市交通系统与安全重庆市重点实验室；b. 交通运输学院；c. 理学院，重庆400074； 2. 四川省交通运输厅交通勘察设计研究院，成都610017

收稿日期:2014-02-14 修回日期:2014-04-07 出版日期:2014-10-25 发布日期:2014-12-17
作者简介:陈坚(1985-)，男，江西赣州人，副教授，博士.
基金资助:
国家自然科学基金（51308569）；重庆市教委科学技术研究项目（KJ130424）；重庆市基础与前沿研究计划项目（cstc2013jcyjA30002）；重庆交通大学科研启动经费资助项目（2014KJC2-014）.

Mode Choice Behavior Model of Urban Public Transport Based on SEM

CHEN Jian^1a, ^1b ，YANG Ya-zao^{1a, 1b} ，LI Xiao-bin^1c，MU Li-bin²

1a. Chongqing Key Lab of Traffic System & Safety in Mountain Cities; 1b. School of Traffic and Transportation; 1c. School of Science, Chongqing Jiaotong University, Chongqing 400074, China; 2. Sichuan Communication Surveying & Design Institue, Chengdu 610017, China

Received:2014-02-14 Revised:2014-04-07 Online:2014-10-25 Published:2014-12-17

摘要/Abstract

摘要：

为解决现有居民公交方式选择行为模型中仅考虑可直接观测的显变量，尚未涉及对选择结果具有一定影响的不可直接观测的潜变量的问题，本文从潜变量与显变量角度，构建了公交方式选择行为结构方程模型.分析了各种影响因素之间的定量关系，以及对选择结果的影响作用大小，并依据出行者人格特质进行了分群行为特性研究.最后，将模型运用于成都公交出行实例分析中.结果表明：知觉价值对选择结果具有显著影响，可解释出行行为意向的62%信息，服务品质对知觉价值的影响高于票价合理性，且不同群体的选择行为特征存在一定差异.

关键词: 交通工程, 城市公交, 结构方程模型, 知觉价值, 人格特质

Abstract:

To solve the existing mode choice behavior model of urban public transport considered only the observable variables, but do not relate to the unobserved latent variables which affect travel choices. And a structural equation model(SEM) of urban public transport mode choice behavior is built based on latent variables and observable variables. The quantitative relationship between various influencing factors and the effect to choice results are analyzed. With traveler personality traits, behavior characteristics of different groups are studied. Finally, the model is used in the Chengdu example analysis. It is pointed that the perceived value has a significant influence on choice results and can explain 62% of the travel behavioral intention. The service quality effect on perceived value is bigger than the price rationality. Choice behavior characteristics of different groups exist certain difference.

Key words: traffic engineering, urban public transport, structural equation model, perceived value, personality trait

中图分类号:

U491.1

陈坚，杨亚璪，李小兵，穆礼彬. 基于SEM 的城市公交方式选择行为模型[J]. 交通运输系统工程与信息, 2014, 14(5): 202-208.

CHEN Jian,YANG Ya-zao,LI Xiao-bin，MU Li-bin. Mode Choice Behavior Model of Urban Public Transport Based on SEM[J]. Journal of Transportation Systems Engineering and Information Technology, 2014, 14(5): 202-208.

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链接本文: http://www.tseit.org.cn/CN/abstract/abstract18874.shtml

http://www.tseit.org.cn/CN/Y2014/V14/I5/202

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