关键词: 城市交通, 城市公交, 票价多样性, 意愿调查, 客流效应, 票价需求弹性分析

Abstract: Transit priority is an efficient measurement to solve urban traffic jams. It also makes contribution to adjust travel mode split, improve the residents living condition, and promote a sustainable development of city. It is rather important to make the scientific and reasonable policies for public transport fares and guide more residents rely on the public transport. Taking Chengdu city as an example, the paper obtains the most satisfied fares by a questionnaire survey on the travelers, ticket systems, ticket fares, and transfer costs. Based on the survey data, the study selects the greatest satisfaction as a fare balance point through the supply and demand curve analysis. The fare gradient distribution of different travelers is also obtained through sensitivity analysis between passenger flow and ticket fare. This study may provide reference for sharing rate increase of public transport and reasonable policy making of the fare-vote system.

Key words: urban traffic, urban public transit, fare diversity, preference investigation, passenger flow effect, elastic analysis of fare requirement